SOCi

OVERVIEW

SOCi is a powerful platform for managing listings, social media, and reviews—all from one central hub. With SOCi, managers can schedule and publish posts, build template libraries, respond to reviews, track camper sentiment, and manage platforms like Facebook and Google Business Profile (GBP). Best of all, SOCi is free to use, and every KOA campground already has an account.

How to Access SOCi

SOCi Features

 

SOCi Listing Management

SOCi serves as a listing management tool by syncing key information from your KOA.com website to dozens of online directories, including Facebook and Google Business Profile (GBP). This ensures your campground details remain consistent everywhere campers might find you. Information synced includes your official name, address, phone number, website URL, and other core business details.

SOCi Social Media Management

The Facebook Syndicator program is managed through SOCi. Facebook Syndicator automatically posts social content to your page on your behalf. Facebook Syndicator is optional. In addition, KOA regularly adds social media and campaign graphics to SOCi’s content libraries, making it simple to access ready-to-use materials.

Coming Fall 2025: SOCi Ads and Boost PLUS will make it possible to manage paid social campaigns directly within SOCi.

SOCi Reputation Management

SOCi provides a centralized review inbox that gathers reviews from multiple third-party sites, allowing you to monitor and respond from a single location. Review sources include Google Business Profile, Facebook, Yelp, and Tripadvisor. SOCi also offers built-in tools to simplify responses, including an AI assistant and KOA-created templates for both positive and negative reviews. Note that KOA.com reviews are not included in SOCi review management.

SOCi Resources

The resources below provide step-by-step support to help you navigate SOCi and make the most of its tools.

Short Instructional Videos:

Downloads

  • SOCi Ads PLUS and Boost Guide